Thursday, December 5, 2019

Case Customer free essay sample

Pick two of the values and explain how you think those values would influence the way employees do their work. ) Create fun and a little weirdness is one of the 10 Zappos’ values, I liked this corporate value a lot because in order for every employee to do his/her work in a good way, they have to have a little fun once in a while to make the work interesting and exciting for everyone, in this company they laugh at themselves every once in a while, and being a little weird requires being a little innovative, this way really bring success, and it’s a key to their survival, and also that way the employee does not feel that the work is boring, this value encourages people to think outside the box and be more innovative. This fun at work ends up being a win-win for everyone, employees are more engaged in the work that they do and the company as a whole becomes more innovative. b) Build open and honest relationship with communication is another corporate values; open and honest relationship is the key to develop emotional connections and it also build trust between the sellers and also between the employees. If there is trust, the company will accomplish much more than its expected. Trust make everyone in the company feel strong and success because when they are honest with their costumers, the costumers will come again and again and bring more people, at that moment all the employees will be happy because they do good relationship and build trust with their costumers. Also, to make the company grows, communication has to become more and more important because everyone needs to understand how his/her team connects to the big picture of what were trying to accomplish. And that how this value influence a lot on the employees work. 2) Using this list of corporate values and Exhibit 2-4 describe Zappos’ organizational culture. In which areas would you say that zappos’ culture is very high (or typical)? Explain. The area I would say that Zappos’ culture is very high in is stability and attention to detail because In the first one which is stability I saw in his 10 culture values that he was always tring to make every thing in his company feel good for the customer and also for the employees. For instance, hen he gave his employees extra food, or having fun with them once in a while to make them feel good about work and not to feel that this company is boring. The second one which I think that Zappos’ is very high in it; attention to detail, Hsieh was always looking to build trust between him and his costumer and his employees also, and he was always attention to every employee life and personality and they celebrate and embrace their diversity and each persons individuality. Hsieh wants people to express their personality in their work, so they can be more active and work better. ) How did Zappos’ corporate culture begin? Zappos corporate culture began with  a guy who decided to buy a shoe online. Hsieh tried looking for his shoes online and was again unsuccessful. Although there were a lot of pop stores selling shoes online, what was interesting to Hsieh was that there was no major online retailer that specialized in shoes. So, since it was 1999 and anything seemed possible at that time, Hsieh decided to quit his day job and start an online shoe retailer  and in that day, Zappos was born. Also His epiphany was the result of learning through research that companies serving customers with a higher purpose outperformed those that focused on market leadership and profitability in the long run. 4) How is Zappos’ corporate culture maintained? zappos corporate culture maintained with several things but the most important thing that Hsieh was very interesting about creating a great website selling shoes, he was caring about his business, therefore, he created an environment that is friendly, warm, exciting and build a positive team and family spirit. He believed in working hard and putting in the extra effort to get things done. In addition, he made sales at the beginning so people could know the website faster and make new customers. Hsieh tried to do something different that lead him to success, he tried to make Zappos different from a lot of other companies by being fun and being a little weird. He doesnt want to become one of those big companies that feel corporate and boring. His company culture is what makes the company successful, and in his team, they celebrate and embrace their diversity and each persons individuality. Hsieh wants people to express their personality in their work, so they can be more active and work better. 5) â€Å"The right culture with the right values will always produce the best organizational performance. † What do you think of this statement? Do you agree? Why or why not. Yes I agree with this statement because Tony Hsieh used very useful corporate values in his company to make it always successful. Also he treat his employees as one family and he gave them free food and create fun, and he always trying to have a strong relationship with them to allow them to accomplish much more than he would expected. Hsieh knows how to manage a business very good, he has the key for a lot of values to run a successful business. Also he is very honest with his customer and his employee so that way everyone will trust him, so by this way he will always be on the top and successful. 6) What could other companies learn from Tony Hsieh and Zappos’ experiences? Other companies should learn that Customer service is about making customers happy, company culture is about making employees happy, so let’s just simplify it and at the same time, amplify our vision for our customers, employees, and vendors. They have to learn from Hsieh because he introduced to positive psychology. So the team took a step back and looked at the science of happiness in order to develop the company’s next growth strategy, delivering happiness to the world. Also Hsieh said that happier employees lead to happier customers, and happier customers lead to better business overall, and that is true, and that is why he treated his employees as one big family. So all the companies should learn all the corporate values that Hsieh used to be successful in Zappos’.

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